At the height of wildfires last week, the Santa Cruz (Calif.) County Consolidated Communications Center used their emergency notification system to make almost 8,000 telephone calls to residents informing them of necessary evacuations. But the calls only went to wired telephones, limiting the effectiveness of the alert. Now the center is asking citizens to voluntarily register their cellular numbers with the county so they can be immediately notified of the next emergency. The county uses the Avtex CityWatch notification system. Read more about the need for cellular numbers here.
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